What are Talking Calls To Action and why do you need them? Ultimately, if you want more enquiries from people already finding your website, you MUST have Talking Calls To Action on your website.
Normal Calls To Action
This is what normally happens.
There is some content on the page and then the page comes to an abrupt ending, then this happens:
Your website has gone from talking and engaging with a visitor to simply shoving a button in front of them.
No dialogue.
No encouragement to contact.
Just an abrupt page ending.
This doesn’t work.
You need to keep the flow of conversation going.
You need a Talking Call To Action.
Talking Calls To Action
Here is a talking call to action:
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Above Is Your Talking Call To Action
It should include all of the following:
- Telephone number – hyperlinked. Preferably (always almost for my clients) outsourced to a professional call centre. Click here for a free trial for the one that I recommend:>>
- Link to enquiry form (don’t call it a form) – hyperlinked.
- Click to start live chat – hyperlinked. Again, run for you by a professional, human live chat company (never chatbots). Click here for a two week free trial with the one that I recommend:>>
- Click to download an ‘Item of Value’.